Why You Should Be Setting SMART Goals

Setting goals is essential to finding success in anything, be it work, school, social media, or even home life. People set goals for all kinds of things, like how many new followers you want on Instagram by next month, or how much you want your business to increase by next year. Whatever that goal is, for you and your business to achieve it you need to know how to set that goal properly. That means setting SMART goals.

First, What Are SMART Goals

  • S — Specific: Make your goals as specific as possible. The more vague, the harder it is to achieve them. Specificity ensures accountability for all the steps needed to reach that goal.
  • M — Measurable: You need to know exactly how you’re going to measure your goal so that you can keep track of how quickly you’re achieving it. If your goal is to gain more followers on Instagram by next month then you need to know exactly how many you want so that you can keep track of your progress.
  • A — Achievable: You can have big goals, but they can’t be impossible. Having goals that you know for certain you won’t be able to achieve just makes you feel down and less likely to work on new ones since the last seemed so pointless.
  • R — Relevant: It is essential that your goals are relevant to what you or your business wants for your future. If not, you’re just wasting your time.
  • T — Timely: Your goals need to have a deadline. Without it, nothing will be pushing you hard in the present to achieve it. If you don’t have a deadline, you’ll likely keep pushing it off to do other things for far too long.

“How many of us have abandoned a goal in the past? Probably the majority. And who should we blame? Ourselves. We set ourselves up for failure by being unrealistic. So let’s make a resolution to turn our unrealistic dreams into attainable social media goals.” — Like A Voss

Setting Goals Is Crucial To Success

“Did you know that the majority of start-up businesses fail within their first 5 years? This is HUGE! According to experts, a large reason behind this is the fact that many business owners fail to plan ahead.” — The Female Solopreneur

Without planning and goal setting, it’s far too easy to lose direction. For any business, big or small, your path forward needs to be clear. It has to be SMART!

SMART Goals Are More Achievable

“Because SMART goals include a measurable outcome, you’ll have a clear idea of when you achieve your goal and whether you did so on time.” — The Hartford

Success in business requires reaching goals. Reachable goals require them to be specific, measurable, achievable, relevant, and timely. The next goal you write, make sure that it has those five things. Then see how much easier it is to achieve it!

Owner / CEO — Like A Voss Inc.