Tips For Audience Targeting On Social Media

Use Your Analytics

Ask Yourself Questions About Your Target Audience

  • Do you predominantly focus on one of the genders, or do you target both males and females?
  • Which age groups are you most hoping to reach? Do you appeal to some generations more than others?
  • What types of incomes do your typical customers have? Do you target people with plenty of spare money or people who tend to have money issues?
  • What types of values does your target audience have in common?

Be Clear

Create Content That Your Target Audience Can Relate To

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store