Tips For Audience Targeting On Social Media

Use Your Analytics

Ask Yourself Questions About Your Target Audience

  • Do you predominantly focus on one of the genders, or do you target both males and females?
  • Which age groups are you most hoping to reach? Do you appeal to some generations more than others?
  • What types of incomes do your typical customers have? Do you target people with plenty of spare money or people who tend to have money issues?
  • What types of values does your target audience have in common?

Be Clear

Create Content That Your Target Audience Can Relate To



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